Ariel

foto17000-1“Not just clean, but impeccably clean” is the slogan of the Ariel brand. This brand produces a wide range of detergents, which is represented by washing powders, gels and capsules.

Read the article about what is included in the Ariel product range, who is the manufacturer of household chemicals, and what are the pros and cons of washing powder, capsules and washing gel.

Manufacturer

Ariel as a trademark was discovered in the 60s of the twentieth century.. The powder quickly gained momentum in popularity not only thanks to an active advertising campaign, but also due to its unique ability to cope with complex stains of organic origin.

The global industry giant Procter&Gamble produces household chemicals. The company's head office is located in the USA, but it has representative offices and factories in many countries, including Russia.

In our country, they first learned about Ariel in 1993. Since then, the powder has confidently held a leading position in the household chemicals market.

Pros and cons of Ariel

The advantages of the Ariel manufacturer include:

  1. foto17000-2The quality of the products is time-tested. Ariel has been on the global household chemicals market for over 60 years.
  2. A wide range of.
  3. Constant development of the brand and improvement of the detergent formula.
  4. Availability of goods for a wide range of consumers.
  5. Health safety.

The disadvantages of Procter&Gamble include the scale of production, which complicates the process of controlling product output. High demand for household chemicals of the Ariel brand has led to the emergence of counterfeits.

Product range

The Ariel line of detergents includes:

  • washing powders,
  • gels,
  • washing capsules.

Their range is quite diverse. There are detergents designed to care for colored items; formulations for white fabrics are sold separately. You can choose between hand and machine wash products.

Washing powder

Powders are produced in different volumes from 0.45 kg to 9 kg. In their composition you can see multi-colored granules. They are represented by oxygen and optical brightener. There are products that are supplemented with fabric softener, or substances that allow you to maintain the color saturation of fabrics.

Line of washing powders Ariel presented in the following varieties:

  • "Mountain Spring";
  • Color “Saturated color”;
  • “With the scent of Lenor”;
  • Color “Shea butter aroma”;
  • "The scent of verbena";
  • "Delicate peony";
  • “Mountain Spring” for hand washing;
  • “Delicate peony” for hand washing.

Any washing powder is activated at a temperature of 30 degrees.

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Gel

Gel presented in liquid form. Its formula is based on surfactants, but they dissolve faster in water and are better rinsed from fabric fibers.

Due to their less aggressive composition, liquid concentrates can be used for washing delicate fabrics.

Types of gels Ariel:

  1. Color “Saturated color”.
  2. "Mountain spring".
  3. "With the scent of Lenor."
  4. "Sensitive".
  5. "With shea butter."

The advantage of Ariel gels is their universal composition. Any product can be used for both hand and machine washing. You only need to take into account the color of things.

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Capsules

Capsules can only be used for machine wash. One capsule is designed for one cycle. They are placed in a drum with dirty clothes. Upon contact with water, the shell dissolves and its contents come out.The formula is based on a surfactant; the auxiliary components depend on the type of detergent.

Ariel capsule range:

  • "Mountain Spring";
  • "Color";
  • "With the scent of Lenor";
  • "With shea butter."

Each package is labeled “Pods All in 1,” which means “capsules: all in 1.” Therefore, when washing, there is no need to add stain remover, conditioner or fabric softener to the machine. All the necessary components are already present in the composition.

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Features of choice

A wide range of detergents from Ariel leaves the buyer with a choice. To ensure high quality washing, you must use the right detergent. Basic recommendations:

  1. Automatic wash. You can use any capsules or gels. The powder you need to choose is one that has a washing machine icon or the inscription “automatic machine”.
  2. Handwash. You can use any gel or washing powder marked “hand wash”.
  3. Washing colored items. If the fabrics are delicate, then use capsules or gel marked “color”. To care for ordinary things, use Ariel Color “Rich Color” powder or Ariel Color “Shea Butter Aroma” powder.
  4. Wash white things. Any detergent that does not have the Color inscription on it is suitable for bleaching fabrics. All Ariel products contain a whitening component.
  5. Delicate wash. If the fabrics are delicate and require careful handling, it is better to use a liquid form of detergent.
  6. Wash children's things. There is no specialized composition in the line. Preference is given to a detergent containing a conditioner, for example, Lenor scented washing gel. As an option, you can purchase a product for people with sensitive skin – Ariel “Sensitive”.

Top 3 alternatives

Ariel is not the only laundry detergent on the market today. There are many alternatives. Popular brands are: Persil, Tide, Losk.

Persil

Persil is a brand owned by the German company Henkel. In some countries, people have been using Persil washing powders for more than 100 years - since 1907. They appeared in Russia in 2000.

The range of Persil detergents is quite diverse. The line includes capsules, gels and washing powders. There are compositions for washing white and colored items.

Ariel and Persil cost almost the same. The washing quality of both powders is high, so they can be called worthy competitors.

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Tide

Tide is Ariel’s closest “relative”, since the same company, Procter&Gamble, produces products.

The line of detergents includes 3 release forms:

  1. Capsules – 3 types.
  2. Washing powders – 11 types.
  3. Liquid concentrates – 3 types.

Tide's assortment includes powder for washing baby clothes. The cost of Tide detergents is slightly cheaper than Ariel.

The washing quality of both brands is high. They effectively deal with difficult stains. Although a comparative analysis of consumer reviews indicates that Ariel whitens fabrics better.

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Gloss

Losk is a brand with a 120-year history. Today its holder is the German chemical company Henkel. In Russia, it began to be produced using German technology in 1994; before that, it was imported into the country from outside.

The Loska formula combines all the latest developments. It contains bleaching components, substances that protect the washing machine from scale and prevent pigment from being washed out of the fabric fibers.

The line of products includes capsules, several types of washing powders and liquid concentrates. However, Losk's range is not as diverse as Ariel's. However, this brand is in demand, which is ensured by good quality washing and an affordable price. The cost of Losk detergents is lower than Ariel.

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What is the price, where to buy?

They buy Ariel detergents in retail stores, in departments with household chemicals. The brand can be found in both large and small retail outlets. The full range of products is presented in online markets.

The cost of household chemicals depends on the place of purchase, the availability of promotional offers, the form of release of the detergent and the volume of packaging.

Average prices in Russia are as follows:

  • Color Automat powder 0.45 kg – 120 rubles, 3 kg – 380 rubles;
  • Sensitive gel 1.04 l – 350 rubles;
  • mountain spring capsules 12 pieces - 270 rubles, 48 ​​pieces - 850 rubles.

Consumer Opinions

foto17000-9On the Internet you can find many reviews characterizing the quality of washing with Ariel detergents. Most consumers are satisfied with the result and constantly use household chemicals from this brand.

Buyers indicate that the composition has an affordable price that matches its quality. Many people like the wide range and variety of flavors. People note that after washing Ariel, things become soft and easy to iron. Therefore, they do not need to use additional products in the form of conditioners and rinses.

Buyers are satisfied that the formula contains components that protect the washing machine from scale. Most of them highly appreciate the whitening properties of household chemicals. They also like that colored items do not fade or fade after repeated washing.

However, there is also an opposite point of view. There are consumers who do not like the pronounced smell that remains on things after using Ariel. Some people are unhappy that the powder is too expensive. Therefore, they buy it only on promotional offers.

According to a number of buyers, the product is too advertised and does not cope with difficult stains.

Conclusion

Ariel is a worthy brand that definitely deserves the attention of users. The range of detergents is quite wide, and the composition is safe for health.

Powder forms of products, capsules and gels cope well with stains and help whiten things and maintain their brightness. Reviews about Ariel are mostly positive, and demand for it remains consistently high, which indicates the good quality of household chemicals.

What do you think about Ariel laundry detergent? You can rate it and write a comment below.

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